An editor, book designer and publisher, Jill Veitch has travelled the peaks and valleys of the publishing process alongside more than 50 authors, resulting in 80 published titles. In 2016, she developed www.DirectFromTheAuthor.com (DFTA), an online bookstore and author community enabling authors to sell their books directly to customers worldwide. Veitch is the community’s book marketing coach; members participate in weekly team marketing activities, and control and distribute their own books. There is no upfront cost to participate in Direct From The Author; when a book sells, the system retains 20% of the selling price and pays the author 80%. In 2017 she is working on providing better access for new professional authors to the traditional cataloguing system.